The Golden Age of Bullshit
Is your marketing person dazzled by shiny new objects like social media? If so, you need to watch this:
Is your marketing person dazzled by shiny new objects like social media? If so, you need to watch this:
Pepsi substantially abandoned its long-standing commitment to traditional advertising in favor of social media. It canceled its annual Super Bowl advertising. It diverted …Read More
In the world of bad advertising clichés, none are cliché-ier than “For All Your (blank) Needs.” By Ryan Patrick, www.timemilesandco.com Just listen to …Read More
Still spending money on ads in the yellow pages? Really? It’s not 1982 any more.
What’s the best medium for local advertising? According to Michael Corbett, author of “The 33 Ruthless Rules of Local Advertising”, it’s NOT the …Read More
Even though competitors like to portray radio as an aging technology, the reality is radio advertising remains an effective tool for reaching consumers in …Read More
Here are some concepts to keep in mind as you plan your Radio advertising: Feature one item, or a limited number, per commercial …Read More
Build it and they will come… a motto which is the downfall of many new, small businesses. The problem is, “they” often don’t …Read More